PVBL: Punxatawney Groundhogs
Hogs to Sport New Footwear

August 9, 1998

Punxatawney, PA (AP)--Coming down the stretch run, the last thing the Punxatawney Groundhogs want to deal with is injuries--especially the dreaded bruised heel which has kept many players hurting for weeks and weeks, even for minor injuries. In order to try and prevent any bruised heels to the Hogs, team GM Dan Shapiro signed a special deal with Nike for new shoes for the team.

"We call them the Nike SafeHeel, the safest shoe made today," said a Nike representative. "We know many players have bruised their heels badly this year, and we were solicited to make some safer shoes for the Groundhogs."

The new shoe is a fairly standard athletic shoe, with both cleat and sneaker style shoes for different types of turf. The SafeHeel has a special cushioned heel area to provide great support and protection to the entire foot, especially the heel area.

"Our players will start wearing these tomorrow. If any other teams are interested, they can speak to Nike and get their own SafeHeels," Shapiro said.

Third baseman Scott Rolen "fashioned" the new footwear, demonstrating that not only does the shoe appear to provide better support for the heel, but also does not hinder the running ability of wearers.

"They feel great, to be honest," Rolen said. "It still feels like a regular shoe, but there's a bit more padding in the back so we can keep our heels healthy."

Nike doesn't plan to market this particular shoe to the public, yet. For now, it will be available only to teams or individual players who are interested in improving their health while maintaining their running ability.

"I bet some teams are interested, I'm sure," Shapiro joked. "Heck, right now 7 guys are listed as hurting with these darn bruised heels."

--written by Dan Shapiro